So, you want to start a podcast. I'm Erin Ransford and I'm here with our hosts, Dr. Ismael DeVille and Dr. Manny Berenji. And on today's episode, we are going to give you a brief history of Ockpod, the official AECOM podcast. We're going to talk about why podcasts? Why is this a great platform to use? We're going to go over some technical considerations and some show etiquette when you're preparing to record. Dr. Nabeel. Thanks, Erin. I appreciate that. With a show of hands, can you tell me how many have listened to Ockpod? Oh, I'm disappointed. Please. It's freely available. Any platform that you can use. Even it's present on Amazon. So, if you're a prime subscriber, you can certainly listen to it as well. But, it's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. It's free. So the first question when you're starting a podcast is what is your budget for starting a podcast? So equipment can range from, you know, about $100 or so to thousands of dollars. Do you want a dedicated recording space? Are you planning to outsource editing and production? How frequently do you plan to record or publish? And a lot of this goes back to that very first question on what's your budget? I mean, do you need a foam-covered recording studio with the latest iMac, a CloudLifter preamp, and $500 mics on booms? No. No, you do not. But it's nice. So bare bones, what do you actually need to start your podcast? A set of headphones. Not earbuds. You want on-ear or over-ear is the best. You need an external wired microphone that goes into your computer. There's two types of input to, well, largely two types of input that you would have to your computer. You need a USB microphone that the audio goes directly into your computer, or an XLR, which requires a mixer, and it's a little less compressed. You need a computer. A laptop or a desktop computer will work. You want to make sure that you have sufficient memory, as well as sufficient hard drive space to store the high-quality audio files, or online cloud storage space to store those. You need a quiet room. It's very important. Using soft surfaces to absorb sound is very helpful. Carpet, pillows, blankets. You don't want to have a big, large room with a lot of hard surfaces where your voice can bounce all over the place and you get some fun echoes. You also need recording software and editing software. This is another one of those things where the price and how much you want to invest in it varies greatly. There are some excellent free options available for both recording and editing audio. Audacity is one. GarageBand is if you have a Mac. We use Adobe Audition, which is a monthly subscription. Adobe Creative Suite is now a monthly subscription fee. There's, again, a huge range, but if you're just looking to start, you can certainly start with some free options. And then you need a platform to host your podcast. Okay, so expectations versus reality. A little bit of pre-background to Ockpod. We actually attempted to start, the first picture is from November of 2019. That's Dr. Kenji Saito and Dr. Tanisha Taylor, where we recorded technically our first ever episode of Ockpod. And that was for an AOHC 2020 preview. Well, we all know what happened then. So that never got off the ground and we all got a little distracted and Ockpod just kind of was something in the background that hopefully we would get back to someday. We had our nice studio that we built in our offices at the ACOM headquarters with our beautiful padded walls and our expensive microphones on boom arms and our fancy iMac and all of our mixers and everything. And it's a nice little space. And our plan was to have guests come in and do everything in person. And then, of course, the pandemic hit. So we used, there's a lot of now platforms to record audio and capture things remotely. And so what we see on the right is an actual screenshot of me and Dr. Nabil with our coffee. I'm definitely still in my pajamas, sitting in my kitchen, and he's at home. And we are recording on a platform called Zencaster, where we each, we record the session and our high quality audio files record on our local machine. And then they upload to Zencaster where they can then be downloaded and edited and so on and so forth. So we had to shift what we wanted to do. It sounded like, okay, cool, we have this podcast, we have this room, this is what we're gonna do in person. And that's like, what do we do now? But one thing the pandemic has really helped with is really upped everybody's game in terms of how we can communicate with each other remotely and virtually online using video and audio. So with Zencaster, we have our video connection up just so we can see each other, we don't record the video. We're just recording the audio because it's for a podcast. So virtual is the new black. So you don't really have to be in the same room, like I said, or even the same stage to record a podcast anymore. Zencaster is what I had mentioned before. We use this. There's several different other platforms available. Zencaster has a free option, and then you get more storage space and higher, you can get up to 4K audio for a very nominal fee. It's like $10 or $20 a month, I think. If this is something that you're doing, it's a very good, worthwhile investment to do. So this screenshot shows we have, there's three audio tracks. There's mine, there's Dr. DeBeal's, and there's Dr. Berenji's. And we all record together, but the audio files come in separately. And after the recording is over, you can download either an MP3 or a WAV format, WAV is a higher quality format, and then you can edit from there. Actually, you know what, before I do recording etiquette, I wanna say that we try to keep our podcast ideally about 15 to 20 minutes. We want to keep it at a length that people aren't going to lose interest, that you have if you're just commuting from home to work, or you're in the gym doing a workout. So we will sometimes record for longer than that, and then edit it down. And we'll sometimes, we'll sign on to Zencaster, before we start recording, we discuss what we're gonna talk about that day, kind of who's gonna address what. As I've mentioned before, and if you've heard the podcast, we do a more conversational style podcast. And since we've largely used Ockpod to educate the public about new things with COVID, we try to look at CDC guidance or whatever is out. And we're trying to communicate fact-based information only, and not opinions, and trying to kind of combat some of the misinformation that's out there using the podcast platform. So you can certainly record for longer. You can have longer format podcasts. It absolutely depends on what you're looking to communicate and how you're looking to communicate it. So when you're recording, and this is helpful information for if you're recording in a nice studio, or if you're recording people virtually at home in their living rooms. You want a quality microphone, and headphones are certainly key. If you're going to invest money in one thing, if you're going to start a platform, I would advise investing in a good quality microphone. A higher quality microphone will allow you to adjust the gain right there on the microphone. You want to make sure that you're not too close or not too far away from the microphone. And you want to be consistent in directionality. So I'm going to give you an example of that. If I'm talking over here and I'm looking over here, if I'm looking over here you can't hear me, then I'm going to go right back to the microphone and you're going to go in and out. So you want to make sure that you are maintaining consistent directionality when you're talking into your microphone. It's easier with a podcast because generally you're looking at a computer screen or another person to do that. But it is absolutely something to consider when you're recording. Again, you want a quiet recording space. You want to make sure that you turn off or mute your cell phones and your computer notifications. Those things will be recorded even if it seems quiet, you can absolutely hear those when you're recording a high quality audio file. You also want to avoid any typing or tapping or clicking of the pen or fidgeting or squeaky chairs or if you use notes and you have paper, you want to make sure that you're not picking them up and wrestling the paper because that noise will pick up on the recording as well. Also, it's good to have some water or some tea available to make sure that you don't have a dry throat when you're recording, I mean those things can be edited out, of course. But there's some good things to note when you are looking to record audio files. So after the recording, the screen may look a little scary, but it's not. You'll download the individual audio tracks and then edit, edit, edit, or don't. Some people just record a conversation or whatever mind, brain dump they have and throw it up and people call it a podcast and you can listen to it. For us, we like to edit and make sure that we're getting out any ums or ahs or long pauses or any repeated thoughts, and because we do record ahead of time and we do edit, it allows us a little bit of grace if we want to rephrase something or something didn't sound right, then we just start over, we say it again, and then that part's edited out. Or if a fire truck drives by your house and you have, and obviously we don't want that in our final recording. Some things we can edit out, there's some background noise we can deal with. There are certainly adjustments to be made. In this slide, we see there's three different people, three different audio files, and the long lines throughout are where we've made cuts to cut out those ums, those ahs, those pauses. You can fade in and fade out. I did not know how to do this at all before we started this podcast. This is something that I taught myself how to do. It absolutely seems way more intimidating and way scarier than it actually is. Once you kind of get going, you get going with the flow and it's not too bad. Again, this is Adobe Audition. You don't have to use this big program. You can use Audacity or some of the other free ones that are a simpler interface. This is actually a much more robust tool than we actually use or we actually need it for. So it can do far, far, far more than we do with our essentially simple podcast recording with multiple audio files. When you're basically done editing this, it gets exported into a WAV file. And again, WAV files are higher quality than MP3 files. MP3 files are more compressed than a WAV file. Okay, so then you wanna add your theme music or your audio signature. So I'm gonna play you ours in just a second. But who doesn't love a catchy theme song? You can either create your own or download, purchase royalty-free music. It's an opportunity to have something that makes your podcast recognizable, like a theme song to a TV show or something that you'd recognize over and over again. And again, these themes or these audio signatures don't really need to be long. They can be a few seconds. An audio signature can also be how you say something. Like for COVID Conversations, we start with, this is COVID Conversations. And that's sort of like the audio signature, our title, and we go after that. So I'm going to quickly play for you. This is what the opening of our podcast sounds like. Thank you for joining us for another episode of COVID Conversations. A special presentation of Ockpod, the official podcast of the American College of Occupational and Environmental Medicine. These recordings began in December 2020 with the hope of discussing ongoing issues related to COVID-19 and SARS-CoV-2. We hope you enjoy. This is COVID Conversations. I'm Erin Ransford and I'm here with Dr. Ismail Nabil. Dr. Nabil is- You get the point. So I do wanna stop you just for a second and we're gonna play a game here. You heard a music and a voice. The interesting thing about both of these things, they're generated by one of our own, or actually both people are here in the audience. I'm curious to know if somebody can name or point that person who created the music for the podcast, or Ockpod. And to make it the part even better, this is a limited edition mug with a Ockpod sign that you will get for free. Anybody, takers? Okay. I think they're guessing Charlie. So Charlie is a voice of the, which is absolutely true. But the question comes with, you have to also identify the second person. Who did the music? No, you can't. You can't. That's okay, I don't think anybody knows. So going for one, going twice, going three times. Yes, anybody? It's not Aaron. It's not Aaron. I wish we were musically inclined. So you guys give up? The mug, think about this. It's okay. Okay. We just tell him. Let's just tell him. Okay. So I would ask that person to stand up. He is crying. Bruce, just a little bit about the music. Can you tell us? Do you want to come up here because we have online? This is unscripted also, just like the podcast. Yeah, so I'm an avid podcast listener. I listen to podcasts every single day, driving to and from work. I listen to some of them that are very casual, very conversational, some that are very structured. And being an avid consumer of different kinds of media, one thing that was really important to me is that our podcast, our production quality was at a certain minimum, and it needed to include something that would set the mental state for you're about to get this content. And that's something that's really important to me. When I'm listening to a podcast, you kind of know when to put yourself in the right mindset based on its audio cues, its theme music, its earworms, whatever you want to call it. They're all of these little branding notes that you'll get in the process. And so when we were creating Ockpod, I had a clear idea of kind of what I wanted that to be in my own mind. And we spent weeks looking for the right kind of thing. And I happen to also just be a hobbyist at things like sound design and, you know, okay, it's EDM if you're into that kind of music, like digital audio workstations and those types of things. And so I wound up putting together a short sample of something that I thought, I want something that sounds sort of like this, that has this tempo, this amount of intrigue, but is not something that takes over everything and you can easily talk over it. And after some more searching, the team all sort of decided that that was actually what we would use for the music. So that's how it came to be. And it was a fun part to have something in the podcast that whenever I'm listening to it, it's like I'm waving at myself in a mirror a little bit. So it's kind of fun. So anyway. Thank you. Thank you, Bruce, for making it work. He has one. I have the mug. I wish that the person who pointed to us, Charlie, would have stayed and we could have given the mug. So second person who pointed to Charlie, can you stand up? Oh, okay. Great. A special limited edition. Sorry to the folks who are not here. All right. For those of you who don't know who was just up here, that was Bill Bruce. He is ACOM's chief executive officer. So thank you, Bill. It's been fun creating this podcast together with our group. And the theme music is perfect for what we're doing. Okay. Bill, yes. Bill is our CEO for five more weeks. That's true. Yes. Vince Keenan is our interim CEO at ACOM. Okay. Moving on. So distributing your podcast. This is the next step. After you've recorded it, you've edited it, you've put your song in, you've decided all the things that you want. Now we need to figure out how is the podcast going to get out into the world. So before we kind of figured all this out, what we did is we put an audio file directly on our website. So people could go to our website, click on it, and listen to it. But it wasn't an Apple podcast. You couldn't really easily listen to it on your phone when you were walking around or doing your workout or driving to work. So there are steps in a process to submit your podcast to a variety of popular podcast platforms like Spotify, Apple, Google, Pocket Cast, Amazon Music, all those others. This screenshot is the steps for Apple, which is the most annoying, right, Charlie? It's way to get your podcast submitted. So you have to answer a bunch of questions, fill out a bunch of forms, what type of podcast it is, who's your audience, stuff like that. For Apple, you have to have an Apple ID, and they have to approve it. And it's certainly the most time-consuming submission process. But once you get all the legwork done, it's easier to just upload it to one place, and then have it distributed to a bunch of different audio platforms. So what we do for that is a website called Anchor, it's a Spotify product. We basically upload it, and by we, I mean Charlie does this part of it. Charlie is our communication strategist at AECOM. And it then populates on all of the other podcast platforms, Apple, Google, Amazon, all that fun stuff. You can also listen directly on the web from Anchor. And when we have it on our website, we link to essentially the Anchor page. So when we send out the COVID report, and there's a link, it goes to our podcast page, which is just aecom.org slash ocpod. If you wanna listen to it just right there on your computer, you can just click and easily do that. Or you can listen to it wherever you get your podcasts. Most podcasts are, you can subscribe to them, you don't have to do this. You can search for them as well, but you can subscribe to it, which means you get a notification every time a new episode has been posted. So promoting your podcast, how are we gonna let people know that this podcast is a thing, that it exists? We've now put it out there, how are people going to find it? Obviously, your methods for outreach depends on your audience and who you're talking to. If you have a topical podcast, it's good to incorporate keywords and keywords in your title and when you upload your podcast. So when people go in looking for a podcast on a certain topic, your podcast will pop up. It's also great to promote your podcast on your own social media channels. This is a screenshot of a tweet that Dr. Branchey did, this one I think was last year, using hashtags and tagging other people that are involved in it, and it was the ACOM and all that fun stuff. Another great way, of course, is if you're doing this for work or whatever, if you have email blasts, newsletters, blogs, community posts, you can also promote it, have a slide in any webinars or any online education that you have, any opportunity that you have for essentially free promotion of your podcast. And then eventually you can cross promote with other podcasts on related topics. So it is absolutely possible to make money off of a podcast. But podcasts are free for listeners by design. If you're looking to monetize, this is not something that's gonna happen right away at all. We don't currently have a sponsor for Ockpod, but it is something that we have looked into, and that may be a thing that we have moving forward. But the most common way to monetize your podcast is to get a sponsor. So depending, if you have a decent following and a good audience and you have a relevant sponsor that's looking to have that little commercial blip in the beginning or the end of your podcast, you can get money and make money from your podcast, which could cover some of your other expenses. There's also referral sponsorships, like use this code and get this discount at this other company. You can also use a podcast to sell your own products and services, which is another way to make money in a roundabout way. And you can request donations. And again, this depends on what your podcast is and who your audience is and what you're ultimately looking to do. I mean, for us, we're looking to disseminate information in a palatable way for our audience. And it's not about making money. It's about getting good information out there and having occupational medicine be a voice in this podcast space. Okay, so starting your podcast in summary. Pick a theme, a purpose, a format. Purchase the equipment that is appropriate for your budget. Record your audio, edit your audio, produce your podcast, publish and distribute your podcast, promote your podcast to get subscribers. Maybe eventually monetize it with sponsorships. And of course, most importantly, have fun. This is a fun medium. So we now have, I think, a decent amount of time for questions. And we are happy to take questions. And thanks so much. Aaron, please stay. And we do have a couple of things that we want to talk about. One, a full disclosure. Aaron has one of the finest ears that I've ever seen. He can pick up sound from so far away. I've been blacklisted a couple of times, because I sometimes tap on my desk a lot of time. Sometimes I have coffee on my hand and I'm doing this. And she gets so annoyed about that. So a couple of words of wisdom. Don't get an audiophile record your podcast. Or do. Or. So sometimes kids are going to school. We record in the morning and Aaron can tell who has left the building. So these are some of the things that you will not experience until unless you start a podcast. You take that giant leap in moving forward. There are a couple of things that, I do want to talk about squeaky chair. So, most of us lean back and forth. It's very common when we're thinking or we're saying something, we lean back and then move forward and we all are sitting at our desk when we're recording a podcast. And that is just not fair to people who are recording it. So, make sure that you are familiar with that. So, sound is the king. You need to be absolutely silent in your surroundings when you record. I live in New York, so I sometimes record in the office, which is right next door to a very busy hospital. So, you will hear things in the background a lot. One of the challenges we had was, if I'm recording, if I'm saying something and there's a background noise, Aaron cannot delete that. Aaron cannot remove that sound. But if the sound is coming from, like say Manny's, it was a bad thunderstorm, right? At one time. It was as if somebody's banging on the door and Manny wasn't responding. So, she can mute that audio file and let the person who's saying or talking about the podcast can say it's peace. So, there's a lot of nuance that we can talk about. We can certainly tell you about that we have learned over almost two years. So, we started December of 2020. It's been an interesting journey. Yeah, something about the topic. So, I was told that COVID is gonna go away while you're talking about it. It shouldn't be a big deal. We're not infectious disease. We don't know how vaccines are built. And who knows about variants? And all these topics were really, really, we actually did an amazing podcast on all of these topics. And I got some feedback that's very interesting. There's many people who realize that some of the nuance that we were seeing in vaccine development and in variants for COVID really matters in our practice, particularly in the occupational medicine practice. So, we were able to convey a message in a very short sound bites that was very effective. So, those are the things that always think about and the experiences are fairly interesting. One of the show fans, who knows what mp3 is? I'm dating myself, right? mp3. So, mp3 was a format that if you are a Napster fan, any Napster fans? Downloaded Napster song files, yeah. So, it was a format that we were used to swap. But mp3 is a degraded audio file which does not have the lossless that we require for a good audio file. So, WAVE is the best format. So, always ask for, you can technically be correct if you ask for WAVE files to be assessed. So, that's important. There are a couple of other technical terms that I wanna go over. So, Adobe Premiere. Adobe Premiere is a software that edits, you pay for it. But all the sounds that's created in the movie is created on Adobe Premiere software. So, it's a fun thing. It's a fun thing to edit, mute, turn it off, turn it on. And there's so many things you can do with the software. So, high recommendations in terms of, I'm not, I have no investments in Adobe, but you can certainly look at multiple other formats so you can process the sound file. One other thing that I think I wanna mention is regarding gain on the microphone. That's a bane of our existence. So, if we reach out to you and say, hey, be a guest at our podcast, one of the things that we ask you to do is get an external mic. Because the microphone that you have on the computer does not work really well. And that's also for Mac users. Mac actually advertises a lot about the dedicated microphone. But the sound that comes from the laptop is not a good quality sound. And it picks up a lot of background noise. So, if we are requesting you to be part of the conversation, just make sure that you have a dedicated microphone that we can listen to and that can plug in as a USB or plug in as a dongle into the computer. So, those are very important things to think about. Erin, any other words of wisdom? Well, probably. Does anybody have any questions? Thank you. Yeah. I just have a comment and question. I work for Wohear, which is a national occupational health services company. And I'm your director of marketing and communications. So, I've entered Wohear on a mission. And I wanted to thank you for giving me a press pass. But we did a COVID webinar weekly for two years, on Wednesdays at the exact same time. And over time, we built up such a loyal following. And then, after two years, we replaced Wenley and we're still doing it. But when I try to promote the idea of podcasts, I get a lot of pushback from the physicians. Oh, it's just a Wenley podcast. How can we possibly compete? How can we differentiate our podcast from someone else's podcast? We were very successful with the COVID webinar, but it's not always gonna be a COVID. So, I wondered if you could talk about, you said that the parent was a piece of following, with a barometer in case, for your piece of following. And what do you recommend for differentiation as far as the type of expertise? I mean, from our best practice in the science, evidence-based medicine, and we use our physicians as a differentiator almost all over the world. So, when we first started- For the sake of online audience, you just wanted to quickly repeat the question before you answer. Thanks. Okay, so the question that was asked was, how do we... Can you repeat your question? Sorry. How do you differentiate yourself in the marketplace when there's millions of podcasts? Yes. How do you differentiate yourself in the marketplace when there's a ton of podcasts? So, yes, the market is saturated. That's very true. When we started our podcast, we didn't really have a number in mind, per se. And realizing that things like this take a bit of time to develop a following, we were looking for something that would primarily be for our AECOM members as an audience base, but that was also available and easily digestible by any audience that was looking for information on COVID. So, we were looking at our... We can kind of get... I don't know. We can't really differentiate which of our listeners or subscribers are AECOM members and which are members of the public because we just have numbers and not data behind that. But, yeah, I guess it depends on who you're trying to reach. I mean, if you're trying to make it a national giant podcast with sponsors and that you do on a regular basis, your metrics are going to be different. Do you guys have other thoughts on that question? Yeah, so a couple of things. So, when we started the podcast, Erin as a witness, I reached out to a lot of our own and asked them to join me. And we can do this. We can start. I got a lot of yeses and then they said, it's not possible. It's too much time. I don't have time. I cannot be part of this. I'm sorry. I could have taken it back to the AECOM and says, we tried and things are not working. Most of the AACMED docs are not really have the time to do this. So, we had a quick conversation. Erin has always looked at my wacky ideas and said, yes. And I said, Erin, you're a general public. I'm an expert. Why can't we have conversations? And that's how it started. Me and Erin were the first people to record podcasts about COVID. And interesting thing about this is the life is going behind us. So, we are all impacted with COVID. And the important part is when you record something, you do bring in your experiences to the podcast. And we tried the best we can to make it personal, but yet convey the message in a way that is digestible and easily available to general public. And that's the key. And in a sense of getting sort of the audience or a following. Your voice matters, but it won't matter if the content is not good. It won't matter if there's a conversational piece there. And 15 minutes matters. You lose interest if the session goes on for 45 minutes. You're on your cell phones, on your devices texting. So, that's the piece that's very, very important. How do podcasts consume? I've heard a lot of people being host of the podcast. I can hear most people tell me they listen to the podcast. Most of them listen to it while driving. So, our commute, that's where most of the people listen to it. The major platform that the podcast we listen to is Apple, which is unreal. Why? Because Apple dominates U.S. markets. And U.S. is the biggest where the podcast consumes. So, Apple dominates the market in terms of podcasting. We have seen that. The other was really interesting. Some people listen while cleaning the house. Some people listen to it when they wanna just get a quick conversations and sort of connect with their colleagues. That's how they think that podcast puts you back into where they have a conversations or a coffee chat. So, those are the things that's very important to highlight and make sure that your podcast appeals to so many people. I listen to a podcast produced by a reproductive specialist. She has, she's well known in South. She has a good practice and does a good, good podcast. But her focus is women in healthcare. And that's how she started. She talks about everything related to women in healthcare. And that's the focus, even though she's a reproductive specialist. And she brings that in off and on, but her main podcast focuses on women in healthcare. And she's done amazing things. So, that's how you create your niche. There's so many podcasts out there, but you can differentiate yourself. I do wanna make one clarification. We were not the first podcast to ever cover COVID at all, maybe in the occupants space, but we were the first podcast to cover COVID. And as Dr. DeMille mentioned, the initial plan for COVID conversations was to be an offshoot of our COVID-19 peer reviewed Q&A, where we did have a panel of occupational health specialists, experts, MDs, PhDs, MPHs that were looking at these questions that were submitted by ACOM members and the general public. That was before a lot of COVID information was widely available. And we had these peer reviewed questions and the answers posted on our website. And the initial thought was to take each one of those questions and have a podcast episode about that, to talk about the information. It's similar to your webinar series that already exists, just putting it in a different format that you can put in your pocket and take with you. So, and then like Dr. Nabeel said, everybody, because that was peak COVID time at the beginning of the pandemic or- Everybody bailed out. Everybody bailed. So that's when we decided to just kind of just go with it and make it more conversational to try to share information in the best way that we could do. And when we were able to get a guest, we did. So if you're looking for maybe suggestions on trying to encourage your already established faculty that does webinars to kind of shift into the podcast space, you can say a lot of the work's already been done. You've done these podcasts. You have the information. You have a list of topics. You can start with these. You can just record them basically so people can hear it easier wherever they go. And if you already have a loyal following, it might be just an easy shift for them. But it depends on how people consume information. And that's very much changed and shifted to more digital, particularly throughout the podcast, or throughout the pandemic, excuse me. I have a question here, but I also want to highlight, you can actually create a podcast ripped from the headlines. So if you look at the episode 30, that was actually, we were going into AOHC 2022, and we were concerned about live audience and congregating at that space. So we reach out to WOMA leadership, actually to sort of have a conversation about how did they conduct a meeting, an in-person meeting at the time when the Delta surge was going down and Omicron surge was rising up. So there's a lot of interesting things that you can do. And one important thing that I want to plug in is on the page, right on the OCHPOD page, you can actually put down topics for us to look at and we make it a podcast out of it. It's so amazing. It's so interesting. Go ahead. Have you ever listened to Seth Rogen? Seth Rogen, who does Spotify podcast. Yeah, so he's, just I will repeat the question for the online audience. The question is, how do you look at liabilities, changing guidance, and what needs to be done to make sure that you're conveying a message that is grounded in science and evidence-based? That question is not unique. When we started the Q&A, that's the first question that all of the occupational medicine experts put in front of me. I said, we don't know anything about this disease and the guidance are changing. If we put out something right now, it will be obsolete in a couple of months or a couple of days even, because the changing guidance were significant. There's many things that you can control. COVID evolved the past two and a half years and still evolving and it continues to evolve. But I think a moment in time, information, evidence-based, the evidence that we have at that point, we can really make a good case of where we're heading, what the trajectory of this disease is gonna be. I'm talking about COVID, but we can take on any topic. But important for all of us is at the moment in time, if we take on the topic and present it with evidence-based understanding of the topic, we can do a lot more things. I'll give you an example. So if you recall, some of the Northeast part of the country, there was meat processing plants who were witnessing a surge of COVID cases, enough that the government shut down meat processing plant. Who is the expert in figuring out what's going on on the ground? We actually reached out to Doug Martin, who actually works with some of the meat processing plants and have a very interesting conversation about that. It didn't go into the podcast, but it certainly end up in a Q&A. So those are the things that's very important, very timely. And of course, the guidance have evolved, but at the moment in time, there's no expert advice that we can give. Yeah, so I will also answer that question. We date every podcast. We start off in the beginning of the podcast saying, today is February 20th, 2022. And it's the information that we have as of that day. If we go back and read the topics of our prior conversations, now they're kind of funny because it's like, oh, now we know the answers to these. And then it was like, oh, I don't know. We also have a disclosure that we post on our website. So it says right now, these recordings do not necessarily represent an official aid composition. These conversations are not intended to provide medical or legal advice, including illness prevention, diagnosis or treatment or regulatory compliance. Such advice should be obtained directly from a physician and or an attorney. So simple answer is we date it. So we know exactly when the information hits the most current at that point, if you're trying to convey medical information or things with rapidly changing guidance like COVID recommendations, and we include a disclaimer. If you wanted to, depending on your audience and what type of information you're conveying, you could include your disclaimer in your actual podcast recording. We don't do that, but it is on our website where we have all of our episodes listed. Yeah, there's a couple of other things. Most of you do represent enterprise. And if you listen to podcasts, I do, I'm a faculty at Mount Sinai, Icon School of Medicine. It's important to make sure that you're representing, if you're representing institution, make sure that you have a good understanding of what the guidelines are. I don't represent the institution that I serve during the podcast, it's more a general conversation. And that's very important, because that will put you in trouble pretty quickly. And I think we are all very familiar with what the limitations we have in terms of representing an organization. So you represent yourself, your opinions are your own, but of course, you cite your sources, make sure that you have the evidence to support what you're saying. And with the dated podcast, it's easier. Somebody says, oh, you said something that was absurd. I said, yeah, it was dated at that time. That was the current knowledge. We didn't know. We weren't masking before March and April, and now everybody wants to mask, and now nobody's masking again. So what's this changing guidance? And we did some episodes on masking. And there's very strong opinion, but we try to sway or make ourselves less inclined to this controversies, rather just focused on objective measures, what the research is showing. And that helped, that helped a lot. There's one other thing I want to bring Manny into conversation about, bandwidths. So you want to talk a little bit about your experience with bandwidths when you moved to California? Bandwidths. So yes, so I actually, as some of you may or may not know, I recently moved from Boston to the Los Angeles area. So clearly I had some housing issues, you know, clearly there are noise issues. I was living on the beach at one point, clearly, you know, beach traffic. It was an amazing house. Apartment, actually my apartment was literally on the beach, so I'm not joking about that. I mean, it was a great spot, by the way, but anywho, I feel like it's really important to understand your bandwidth, you know, who your internet provider is. Clearly, you know, I was in transit, you know, moving from apartment to apartment. I finally have a house, by the way, so things have gotten a lot better with my internet connections. But just make sure you do your, you know, research on, you know, what your internet provider is, what your speed is, you know, but clearly that comes into play, especially with using this platform, Zencastr. You need to have high-speed internet to be able to have good quality audio as well as video. Yeah, so I usually go and, have you ever watched Netflix? So that's called Fast AI or Netflix allows you to look at your bandwidth, but you can also do it in speedtest.com. Yeah, so anything that goes above 5 to 7 megabits will be ideal. The higher you have, the more quality you have in the sound, so it's very, very important to think about where you are. A DSL connection does not work very well, mostly cable works very effectively. I have not tried satellite phones, neither Elon Musk's Starlink, but I, there's a fiber connection at the house, so for me it's a very high bandwidth, about 24, 25 get easy. I have a thousand megabits connection too, so it depends on how quality, how much quality you want to produce. It's a misconception that sound does not require that kind of bandwidth, but if you want to produce high quality sound, that's absolutely essential. We couldn't record, we couldn't record a session because of the challenges, because of bandwidth. So the, we, with Zencaster, the audio file actually records in the local computer, so if your connection gets a little icky, it'll still record, but you need the internet connection to be able to interface with your other co-hosts and your guests, and because podcasts are generally a medium where you record the audio file, edit it, and then post it, you're not live streaming. So it's different, like we're doing here with this conference. Everybody has seen that we've had issues live streaming, and that's largely a bandwidth issue and some other technical fun issues, but because podcasts, you can have a live streaming podcast, it's more like a radio show, but in this instance, in our use case, we pre-record, we edit, we promote, we publish, and you know, the internet connection is important to be able to see, and you can also record without the video in Zencaster, where you're just having like an audio conversation that gets recorded, and then those quality, high quality audio files that are stored in the local machine get uploaded and then downloaded for the editing. Right, there's one other thing that I want to bring up, is we think a million miles, and that doesn't work for podcasts. So make sure when you have a topic, or when you are saying something, complete that thought. And problem is, and when we are together, we let other person finish before jumping in, because if you're listening from, as a third party, you're going to see we're quarreling, we're fighting with each other, and that's not the case. So we stop, we complete our thoughts before the other person jumps in and take over. And so you need to cue that really well. Video helped in cueing that process, because we were all recording blindly without knowing the other person speaking, and that makes it a little bit challenging. So if you have a video feed without buffering, high connection, and you're recording, you can pause, finish your thoughts, and then move on to the next subject, next topic. And one of the things that really helped is just talking about it, outlining it quickly, figuring out what you want to talk about, and finishing up. The thing that really doesn't work for most physicians is we talk too much. So you need Aaron-like person who will say, enough is enough. I can't edit this 20, what, 25, 30 minute file, an hour file. So we don't record unless we are set to move forward with 15, 20 minutes of conversation. We try. Sometimes they get longer, and then I spend eight hours editing the podcast. I mean, Zencastr has, of course, updated like every other platform has throughout the last couple of years. When we started recording on Zencastr, it was audio only. We didn't have a video connection. So we were just talking to each other. And I remember the first time that we had the video, and we had never seen each other. I did not meet these two individuals with whom I've been working for the last year and a half until yesterday, this meeting. In person, 3D. In person. I mean, obviously, we talk all the time. But yeah, in person, this was the first time we've met. He's in New York. I'm in Chicago. And she's in California. So trying to get an across-the-country time zone time where we can all get together to record has been a challenge with work schedules and everything else. But we make it work. Sometimes just the two of us record. Sometimes we have an outside guest. Sometimes we record at 5 in the morning. Sometimes we're recording at like 9 at night. But if you're having a regular host and regular guests, you can also set a standard time, the same time you record every week or every other week. Of course, that depends on the availability of your hosts and your guests and who you want. But doing this over Zencaster, doing this remotely, has allowed us all the flexibility in the world. We do this when it's a good time for us, and it gets edited when it gets edited. It depends on basically my schedule, because we don't outsource editing and production. We do that in-house, and we're a limited staff. I usually do the editing, and then Charlie will do the production bit where he uploads it to the anchor, and it goes to the different platforms. Then he promotes it on social media and does all that fun stuff. Our podcast team is basically on the production technical side. It's me and Charlie. For the recording side, it's the three of us plus any guests. This depends on your budget and your people bandwidth and what you're able to do. You can do it as a one-person show. It's nice when you have a team. But again, going back to that slide where I said what you need is all about... It's all after your question of how much money do you have to spend on this, what's your budget for the podcast. You can go from there. You can do it on the cheap. You could do it where you have high-quality audio files and it's highly produced. You have outside people working on it and so on and so forth. One of the questions I wanted to note that we received in the chat online was asking about prices to charge for sponsorships and monetizing podcasts. The short answer is there's no real rules, and you can charge whatever you want. If someone is going to... It depends what your audience is. If you have a huge audience of people and it's relevant to a particular company, you can probably charge a couple of thousand dollars. If you're looking to sell a 15-second spot on one episode, I don't know, make it up, $200. It's something smaller. It depends on what the actual market is for your information that you're disseminating and what you're able to... What would make sense for you. But there are no hard and fast rules for setting prices for sponsorships. A lot of it just absolutely depends on what you're doing. We, I know with Ockpod, wanted to get several episodes under our belt before we started seeking a sponsor, because a sponsor is not going to care, like, oh, you just started this podcast. You have five people listening to it. I'm not going to pay to have an advertisement of five people listening to your podcast. But if we say, oh, we have 1,000 subscribers to this podcast, and they're probably occupational health professionals, like, okay, so maybe Vitalagraph would want to sponsor, or UL, or whatever. We might have actual interest in sponsoring a podcast based on there. So get started first, and consider monetization maybe down the line once you're a little bit more established and you know your audience. And just to tell you who Seth Rogen is, we get paid $20 million on Spotify. Joe Rogan. Oh, Joe Rogan, sorry. Joe Rogan get paid $20 million on Spotify. He's a highly controversial podcaster, but that's how much money you have you can make. Go ahead. Yeah, please. There are, yeah, there are a lot of tools out there that are free. And there's webpages that give you a summary of everything that's available. But especially now, because everybody's doing this, and the market is kind of saturated, there are a ton of products that are free. There's all-in-one solutions. Even Anchor has a production and editing and kind of offers an all-in-one option as well. So yeah, there are a lot of options. What we talked about, Zencastr and Anchor, are absolutely not the only options. They're just the options that we've used with Ockpod. Go ahead. Go ahead. Do you have metrics on your research? Yes. We do, yeah. I think it was one of the slides. I have to go back, but it's about- It's your last slide. Oh, about 4,000 at the time that we had listened to. Sorry, I'm just going to scroll back. Here. So about 4,152, that's April 30th. You can generate those specs. You can actually look at which episodes got the highest run. You can also look at how many times it's been played and where it was played from. So from the website. Initially, when we posted the podcast, it was kind of a web-based service. So I would highly recommend to do it in a podcast-specific service. Anchor, Google Podcasts, Apple Podcasts. They give you very integrated and very specific metrics of what you're seeing. And then there's how many episodes are there and countries that it's been played. So you have a snapshot. You can use it to sponsor. You can move forward with your practice. You can talk about things. And different people are doing different things. So real estate agents sort of put listings up, talk about things. The most podcasts that get listened to is a crime podcast, which is where they solve a mystery and bring evidence in. So that's very high and they get listened to a lot. I don't think medical podcasts get that kind of ratings. But those are the things. One other thing I want to mention is Aaron does magic. So when we record the podcast and we finish with it, we say, What the heck we did? How are you going to make a good thing out of this? And the editing is such an important piece of the puzzle. It makes it seem seamless, what you're talking about. And it conveys the message in a very interesting way. So editing, focus on editing. I know you want to record, but editing makes a ton of difference, especially people. And that's one of the reasons that we have not outsourced that, because Aaron has a good understanding of what the topic is and where we're going with this. So once she finished the editing, and if you listen to it, it's like, Wow, did we talk about this in a civil way? It was amazing. So Charlie, is this just Spotify and Apple? So Charlie put together this graphic from data that we were able to pull from Anchor. And metrics are absolutely key if you're looking to monetize, especially, and good for us. Oh, thank you, sorry. And we have over 4,000 plays, and is that across all platforms, or is that excluding some? Do you know? Okay, so it's not all platforms, so it's probably even a little bit better than that. So for those online, the numbers that are up there are for the platforms that report, which most of them, I think. I don't think Amazon does, but report to Anchor. And why I'm pulling Amazon a lot, when they put the podcast up, my biggest appeal was, I'm a prime member, so I need it on Amazon podcast. And Charlie made it happen. He did. So thank you, Charlie. We have about 30 episodes and over 4,000 plays. I don't know, we're happy with that. It all depends on what you're looking to do. So we're pleased with these results. It continues to grow. You're going to get a bigger following the more regularly you're able to publish. We aim for two a month, like one every other week, but sometimes stuff comes up and you don't record for a month because it's a very busy time. Or we had a little bit of a hiatus when COVID was a little bit better for a while, and then we kind of resumed it. I mean, the original intention of Ockpod was not to be solely focused on COVID conversations, but that's been the hot topic forever. We've done two or three episodes on the climate. So we're calling them special series of Ockpod. So we have Ockpod climate conversations and Ockpod COVID conversations. And there is, it continues to be a submission form for people to suggest topics for us for Ockpod. We were hoping to, and we have, and we will continue to do this. Hopefully when COVID dies down a bit, reach out to the special interest sections to see if they have topics they want to discuss, because there's obviously excellent content, subject matter expertise in each of these ACOM sections that we would love to have them give them a platform for 15 minutes to share information with the world on what, on their section information. So we do hope to expand Ockpod, have it be something more regular, maybe bring in some outside help because there's only so many hours in a day and that'll help grow following as well as regular posting. And we are, we go international. I think the, as I was told by a member here, from the British side of, of Achmed, they started podcast right after us in June of 2021. So we have inspired people, I guess, other societies who have now jumped onto the bandwagon and it, it reflects a very interesting and deliberate dynamic angle for the organization. It reflects what the organization can bring to the table. It, it, it's international. It gives you prominence across the board and it puts you in a space that you don't have an option for. So think about this. So you want to do your own podcast. Hope we made the case for it. Thank you so much. Any other questions we can, we can help with? So this is a great opportunity to get exposure. But you can still get this pushback from the physicians or whoever you want to be here. Yes. I can't represent my organization because I, I gave them all these rules and I have that same issue. I want to publish these things. So I just think it's a sort of a example of great potential. It's my, if you don't mind, I was just going to jump in here cause I feel like, you know, I kind of joined this initiative later in the process and I think there's a lot of skepticism among the physician and provider community about how much we can express using this media. So I think really why we're presenting this today is to really dispel some of those myths. It's not as scary as you think. Like initially I was a little scared cause I was like, Whoa, like hearing myself on a microphone, you know, how do I use this media? I mean clearly having these guys as mentors was really helpful and I think we need to encourage more and more of our colleagues to just take that leap of faith. You know, having a mentor, you know, listening to podcasts that you actually enjoy, you know, there's a couple of emergency medicine podcasts I listened to and you know, learning best practices like we mentioned today. So I think it's really just continuing to educate, raise awareness, you know, having mentors and just continuing to do what we do. I think this will definitely gain traction and I think the time bit, I mean, honestly, I'm not sure how you guys feel, but we make it work. And if you're passionate about it, you can make the time. So go for it. And much like you would do at the beginning of a webinar, you can have anybody that may have a potential conflicts just state their disclosures. You know, like you would do in a presentation. Good. Thanks so much. Appreciate your time. Thanks everybody. Okay. Blue Yeti. That's cheaper. What did you do?

starting a podcast

technical considerations

recording podcasts

distributing podcasts

promoting a podcast

monetizing a podcast

quiet recording space

quality equipment

editing software

popular platforms

sponsorships

guidance for starting a podcast