AOHC Encore 2023-407 Social Media Business Applications for the Occupational Medicine Practice

407 Social Media Business Applications for the Occupational Medicine Practice

Video Transcription

Video Summary

The speakers discussed the importance of social media as a tool for communication and education in the field of occupational medicine. They emphasized the need to promote one's personal brand and to utilize social media platforms to reach out to various stakeholders, including patients, colleagues, and companies. The speakers encouraged the audience to find their own platform of preference, such as LinkedIn or YouTube, and create content that aligns with their professional goals and values. They also discussed the importance of sharing evidence-based information and the challenges of navigating political discussions on social media. The speakers highlighted the potential pitfalls of social media, including the risk of misinformation and the need to maintain professionalism when engaging in online discussions. They concluded by emphasizing the need for ongoing education and collaboration in order to harness the power of social media for the benefit of occupational medicine. Overall, the speakers provided valuable insights and practical tips for using social media effectively in the field of occupational medicine.

Keywords

social media

communication

education

occupational medicine

personal brand

stakeholders

YouTube

professional goals